Major incident

Segment: (US West 2) Partial degradation of Linked Audiences, Linked Events, Reverse ETL, and Profile Sync due to external Snowflake Outage

Jun 22, 2026, 22:14 UTC
started
00:22 UTC
resolved June 23, 2026
2 h 08 min
duration

Affected: Warehouse Destinations (US), Linked Audiences (US), Reverse ETL (US), Linked Events (US)

Current status of Segment: Minor issues — live Segment status

Timeline

  1. Jun 22, 2026, 22:14 UTC
    identified
    An ongoing upstream outage with Snowflake is causing degraded performance for Segment products that rely on customer data warehouses. - Impacted Products: Linked Audiences, Linked Events, Reverse ETL, and Profile Sync. - Current Status: Syncs and data processing may be failing. - Action Required: None. Data workflows will resume automatically once Snowflake capabilities are restored. - More Info: Monitor real-time infrastructure updates directly on the Snowflake Status Page: https://status.snowflake.com/
  2. Jun 23, 2026, 00:22 UTC
    resolved
    Snowflake outage has resolved and consequently impacted functionalities across segment have recovered as well.

Updates as published by Segment (original).

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